Top 5 Beauty Retail Apps on Android in Nigeria Q3 2023

In Q3 2023, the beauty retail app landscape on Android in Nigeria was marked by varying trends in weekly downloads and active users. Here’s a closer look at how the top 5 apps performed during this period.

Nykaa - Beauty Shopping App saw its weekly downloads fluctuate, starting from 131 at the end of June and peaking at 186 in mid-July. However, downloads gradually decreased, reaching a low of 40 by the end of September. The app's weekly active users also showed a similar trend, starting at 1.1K and peaking at 1.3K in mid-July before stabilizing around 1.1K in late September.

Cheap Makeup for Women experienced a steady decline in weekly downloads. Beginning at 157 in late June, the numbers gradually dropped to zero by the end of September. Unfortunately, there was no data available for active users.

Korean Skincare EU had a more consistent performance with its weekly downloads. Starting at 25 in late June, downloads peaked at 84 in late July and ended at 59 in September. The app's weekly active users steadily increased from 334 to 517 over the quarter, showing a positive trend.

Purplle Online Beauty Shopping faced a decline in weekly downloads, starting at 67 in late June and dropping to zero by the end of September. The app's weekly active users also saw a downward trend, beginning at 494 and decreasing to 400 by the end of the quarter.

StyleKorean had minimal weekly downloads, starting at 9 in late June and reaching a peak of 32 in late July before declining to 7 by the end of September. There was no data available for active users.

For more detailed insights and data on these apps, visit Sensor Tower.